Debs Shultz

Debs is often described as a connector between the worlds of innovation, technology and culture; technology translator and digital ethnographer. Debs is a partner at Altimeter Group along with Charlene Li and Jeremiah Jowyang. Debs leads the Innovation and Best Practices business focused on bringing together the ecosystem of disruptive technologies including investors, start-ups, businesses, end users, service providers, and thought leaders for experimentation, active learning and real-world application. Most recently, she architected the Procter & Gamble Social Media Lab to study the impact of the social web on customer relationships and the business benefits of “open innovation.” She continues as a member of P&G’s Digital Advisory Board. Deborah is an internet industry veteran and early social and open web advocate focused on the adoption and impact of the social web on culture, society & business. She has worked with and advised startups, Fortune 50s and VC’s on technology adoption. She is a regular keynote speaker at tech and business conferences.

Previously, Deborah was the Marketing Director at Six Apart, ran her own technology consulting firm, was a management consultant at AnswerThink, and spent five years at Citibank where she developed many of the global bank’s first Internet initiatives. One of her proudest accomplishments was launching the Downtown Info Center, a lower Manhattan community center & online hub to revitalize lower Manhattan after the attacks of September 11th. Deborah is a graduate of Barnard College, Columbia University.

The former Manhattanite is now a tireless road warrior and can be found in SF, NYC, or Tel Aviv. But wherever she is, she’s always “connected”.

Personal tagline: Evangelist and rabble-rouser for the Social Web where people, technology and media intersect.

Technology mantra: Technology changes, human nature doesn’t.